# Pronto — Ride-sharing for second-tier cities in Latin America.

```yaml
url: "https://forg.to/companies/pronto"
website: "http://www.tuprontomx.com/"
industry: "Consumer"
company_size: "51-200 employees"
headquarters: "Mexico City, Mexico"
is_hiring: false
open_roles: 0
verified: false
created: 2026-07-23
```

## About Pronto

PRONTO is the first RIDE-SHARING + DELIVERY platform for SECOND-TIER cities in LATAM.  In second-tier cities all transactions are paid with cash, this is why the Uber model doesn´t work (since they have to collect their revenue from commissions). We solved this by creating a subscription model where drivers pay a monthly recurring subscription of 59 to 99 USD depending on their monthly revenue. This also generates a higher LTV with low CAC as well as high engagement and fidelity ratios. Traction: Since our launch, we have achieved over 2,000,000 processed trips with more than 200,000 users, we bootstrapped until we achieved half a million trips and entered YC. Market Size: There are over 14,000 second-tier cities in LATAM, with more than 500 million people without any access to ride-sharing or technology platforms at all.

## Links

- Website: http://www.tuprontomx.com/
- Forg: https://forg.to/companies/pronto

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_HTML version: https://forg.to/companies/pronto_