# Permutive — Rebuilding data in advertising to protect privacy

```yaml
url: "https://forg.to/companies/permutive"
website: "https://permutive.com"
industry: "SaaS"
company_size: "201-500 employees"
headquarters: "London, United Kingdom"
is_hiring: false
open_roles: 0
verified: false
created: 2026-07-23
```

## About Permutive

As third-party identifiers like the cookie disappear, ad-tech breaks—targeting, frequency capping and measurement disappear. We're rebuilding data infrastructure in advertising to work with cohorts—privacy safe descriptions of users—which enable advertising use cases without the need for sharing personal identifiers. We do this by moving data processing and management out of the cloud, and on to the user's device.

## Links

- Website: https://permutive.com
- Forg: https://forg.to/companies/permutive

---
Listed on [Forg](https://forg.to) — the professional network for builders

_HTML version: https://forg.to/companies/permutive_